Created in 1932 as a cooperative specialised in electrical and thermohydraulic plant systems, Cefla is now a multi-business reality, active across the world and orientated to innovation in its own products and services.
Their history is their identity, made by people and professionals who have the customer and their project at heart. This is the heritage they carry inside them and which is handed down from generation to generation.
Cefla today is made of different entities that share the same important objectives, operating in various business sectors.
Description
Cefla relies on the community of Desall for the realisation of an innovative trolley with a compact size and a functional design, to offer to its clients a distinctive and characterising element inside their points of sale.
Target
After the community vote the contest gallery will be turned private.
Cefla is looking for a new functional trolley, easy to move, with compact size and clean design, suitable for several contexts among the mass retailers.
The trolley shall be able to translate the innovative drive of Cefla into a new iconic product for the brand and serving at the same time as a distinctive and characterising element within the points of sale.
Eligibility and submission
Participation is free of charge and open to designers and creative talents of any nationality aged 18 years or older. Participants can present one or more projects, but only the projects published on the www.desall.com web site, via the upload page related to “Cefla shopfitting challenge” will be accepted.
Deadline
Upload phase: 10th October – 19th December 2016 (1.59 PM UTC)
Community Vote: 19th December – 26th December 2016 (1.59 PM UTC)
Client Vote: from 26th December 2016
Winner announcement: approximately before the end of January 2017
Award
1st: €3000.00
The selection of the winner by Cefla will be the result of an unquestionable evaluation and it will take into account originality, feasibility and consistency with the brief presented.
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